Selling your property can be an emotional and potentially stressful time, however there are some helpful tips you can follow to make the process as smooth as possible.
- The first step is to choose the best possible agent. Make sure you choose a professional with plenty of experience in the area. Ask to see records of previous sales and feel free to ask for testimonials from other clients. Make sure you trust your instincts and engage someone you feel comfortable with.
- Listen to your agent’s recommendations about the method of sale. While the final decision rests with you, they will give you the best advice on which method is likely to achieve the best possible price.
- Similarly, listen to your agent’s recommendation on the asking or reserve price – they will give you an accurate appraisal based on the current market and recent comparable sales. Beware of agents who over-inflate the value of your property just to secure a listing. By setting the price too high you risk scaring away potential buyers and risk your home languishing on the market unsold.
- Presentation is everything. Speak to your agent about what you can do to give your home the best possible chance of success in the market. There are simple things such as de-cluttering, adding a fresh coat of paint, getting in a gardener or using the services of a professional stylist (especially if your property is empty).
- There are also more substantial undertakings such as renovations and major repairs. A good agent will know what is financially worth your while and will add value to the sale.
- First impressions count for a great deal. Make sure you home’s street presence is maximised to give instant appeal.
- Make sure your home smells fresh – if not, it’s an instant turn off. Refrain from having smokers or pets inside before open for inspections and air out your home as much as possible.
- Your agent will recommend open for inspection times which show off your house at the most flattering time of day in terms of natural light and when potential buyers are most likely to attend.
- Your marketing campaign is vitally important. Your agent should tailor a campaign designed to provide the best possible exposure for your property to the right target market, encompassing web, print, signage and database marketing. Make sure your agent explains exactly where your marketing dollar is going and why.